Rate Card 2013
IT-Administrator is Germany's practical magazine for system and network administrators, network managers and specialists as well as IT managers, IT service providers and Managing Directors in small and medium sized companies.
Why should you consider IT-Administrator in your media plan?
- More than 4.200 IT specialists already decided for an IT-Administrator subscription. This number is rising daily. They pay on average more than € 10.- per issue.
- IT-Administrator has many IT Investment Decision Makers among its readers. According to LAC Reader Analysis Computerpress 2011, IT-Administrator reaches 84.000 IT Decision Makers monthly (=coverage).
- Considering the high number of readers and the low advertising prices any advertising placement in IT-Administrator becomes very efficient. For example, by placing a full page 1/1 4c advertisement, you only pay 44,55 Euro (=CPM) to reach 1.000 IT Investment Decision Makers.
- On yearly average, 80 percent of IT-Administrator content is high quality practical articles. On behalf of our readers and our advertising customers we try to avoid having too many advertisements in one issue.
You find more detailed information about the editorial calendar and the advertising formats and prices in the IT-Administrator Rate Card 2013 (PDF).
If you are interested in a sample copy or want to receive the monthly IT-Administrator MediaNewsletter which will inform you about the next issue, its specific features and topics as well as important deadlines you can register here.
Do you have any question or need any special figure from the LAC Readership Analysis 2008? Or are you interested in an individual offer?
Anne Kathrin Heinemann (Director Advertising)
Phone.: +49 (89) 4445408-20
Fax: +49 (89) 4445408-99
For more information about the publisher please visit http://www.heinemann-verlag.de/us/.
What IT-Administrator advertising customers say:
We measure success rates of advertisements per title very detailed. Advertisements in IT-Administrator Magazine have a good CPO (Cost per Order) value why we like to use it for our campaigns.
1&1 Internet AG,
Campaign Management Webhosting
Costumer surveys about what magazines are read showed that a high number of our customers are reading IT-Administrator Magazine. This is surprising as IT-Administrator with its comparably small circulation of 10.000 copies is mentioned as often as other network magazines that have been on the market for more than 10 years and that have a circulation of 50.000 copies or more. This cost-performance ratio makes advertising in IT-Administrator Magazine very interesting for us.
Media Planning LANCOM Systems